Facebook Buys Face.com

Some rumors have pointed to that fact. Today confirmed the purchase of Face.com company specializing in facial recognition technology for Facebook. The announcement was made ​​at page Face.com, where the company provides explanations about the “incredible news”. It could not be more obvious that the social network designed by Mark Zuckerberg intends to do with the intellectual properties of the latest acquisition.

About 300 million photos to Facebook servers arrive daily. Amazing volume that has long supplanted Flickr, photo community that has been synonymous with images in network storage (who remembers?). As part of the social networking experience, it is natural for people to tag friends in photos -. Yes, even that his shameful photo in the club’s weekend Face.com rightly develops this type of resource. Legend has it that works better than the one employed by Facebook, the social network of billions of dollars.

Face.com offers free APIs for facial recognition. The statement on their website says they will continue to support the developer community. Also in the article suggests that employees of Face.com become part of the social network team immediately.

The business values ​​were not disclosed. The site Newsgeek speculates that the Israeli company founded in 2007 cost between US $ 80 and US $ 100 million into the pockets of Zuck.

Above all, the news is interesting because Facebook now owns the domain face.com. For practical purposes, this means that to use the term “face” to refer to the social network, as our chief editor Thiago Mobilon about both (he is the interiorrr, staff), will no longer be so wrong – if it ever was.

 

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